Postcards and paper goods for Postcrossing, book lovers and people who still believe in real mail.

Online since 2011. Thousands of designs. Over 300,000 paper goods sent worldwide.

Featured Products

A few pieces from the shop that deserve a little extra attention right now. 

New postcards

All Postcards

Hard to choose? Let me do this!

Let Me Pick Your Stationery Mix

5,00 

Would you like a mix of postcards and little extras I choose for you? Tell me the themes you enjoy and I’ll create a curated stationery pack with postcards, stickers, and sweet surprises. Every mix is unique and handpicked with care.

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Let Me Pick Your Postcards

7,00 

My shop has around 600 postcards, and new ones appear all the time. If scrolling feels overwhelming, let me choose for you. Pick a pack size, select a few themes and I will create a personal set with a warm touch and a small surprise.

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The Window Diaries With Marluki

Marluki is a curious little cat who loves to sit by the window and watch the world go by. Each postcard in this collection captures a quiet, everyday moment, from cozy mornings with tea to World Postcard Day, or maybe Christmas vibes. There’s always a story hidden between the curtains, waiting to be sent across the world.

See the full series

Let’s visit… Postcards

„Let’s visit“ postcards work well for Postcrossing when you want something location-based but not touristy. They’re simple, a bit playful, and focused on small details that make a country recognizable without shouting.

See the full series

About me

Hello, I’m Salomėja - the person behind Favorite Postcard.

I live in Lithuania and have been running this shop since 2011. For almost 15 years, it has grown steadily, one order at a time. More than 300,000 postcards and paper goods have travelled from this small desk to mailboxes around the world.

I run everything on my own. I pack orders, design some of the products, test new ideas, make mistakes, fix them, and keep finding reasons to stay in love with mail. 

Favorite Postcard isn’t built around trends or marketing tricks. It grows through small, everyday choices: choosing the right postcard for the right person, writing by hand instead of typing, sending a piece of paper across the world simply because it feels good to do so.

I’m not a big brand, and I don’t try to be one. I care about good paper, about how things feel when you actually use them, and I believe postcards don’t need to be loud to matter. This place is for people who enjoy the quieter side of sending mail.

Take your time, look around, and if choosing ever feels overwhelming, just write to me. I’m always happy to help.

Salomėja

Stationery from Japan

This category is a carefully curated selection of stationery sourced from Japan. I choose these products slowly and thoughtfully, focusing on quality, design and that quiet attention to detail Japanese stationery is known for. 

See all items

Blog

What happens to postcards that don’t find their audience

If you’ve been following my shop for a while, you probably know that I release [...]

How many postcards do you really need for Postcrossing?

This is one of those questions I get asked surprisingly often. Usually, people are hoping [...]

Why I’m Slowly Shifting from Single Postcards to Thoughtful Collections

For many years, my shop followed one simple idea:something for everyone. For almost 14 years, [...]

Best Postcard Themes for Postcrossing Profiles

(and why they work year after year) Choosing a postcard for Postcrossing often has very [...]

How I Choose Postcards That Actually Work for Postcrossing

I run a small postcard, gifts, and stationery shop in Europe, and for more than [...]

My Postcrossing Anniversary: 17 Years, 17 Addresses, 17 Postcards

Last week I received a special email: a note from Postcrossing congratulating me on my [...]

What to Write on a Postcrossing Postcard? (10 real ideas)

I’ve lost count of how many times I’ve sat down with a postcard, pen in [...]

The Window Diaries with Marluki: cozy postcard series

Sometimes all you need is a cat, a cup of tea, and a window with [...]

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